Gerry McGovern has written an entertaining rant on content management: Avoid Santa Claus approach to content management.
Taking a technology approach to content management is like writing a letter to Santa. The letter is full of requests for all the coolest tools. It asks for everything. The toys must integrate with this and that. They have to be cutting edge, robust and scaleable. They have to be personalized and customized.
McGovern argues, correctly, that the focus in content management should be on the content, not the management.
Posted by Karl
December 15, 2003 04:12 PM