September 17, 2003

Corporate Blogging

Michael Angeles, founder of the IASlash website, has posted slides from his recent presentation on using weblogs in a corporate environment. His company, Lucent, has used them for knowledge management, and Michael discusses some great ideas for making these initiatives successful.

One of the most important insights is that the technical aspects of setting up a weblog system are "trivial when compared to the strategy and resources required to actually pull off" a successful system. I've found this to be very true.