ROI (Return on Investment) is a big topic these days. When you're looking at dropping a ton of money on a fancy CMS, you'd better be able to explain how this investment is going to pay off for your organization. One way to think about it is to put a value on your content. Pundit Gerry McGovern has a brief article on content costs. There aren't any answers here, but it is thought provoking.
Posted by Karl
December 9, 2002 11:28 AM